Avoiding Tight Places to Save Face

"Moody Blues" 18 x 14 oil on canvas

My son, Sidney, had a curious and active mind. Most of his teachers appreciated this, but some of them didn’t. He was a wiggly and energetic child who could get into mischief unless his exuberance was channeled.

As a mother, I answered his endless questions, provided him with library books and special activities that gave him plenty of exercise. He also needed enough freedom to explore, but definite parameters so he didn’t endanger himself or others.

One day I heard sirens blasting through our quiet neighborhood. Not seeing a fire truck, I whispered a "Thank  you, Lord" that it wasn’t on my street. It was some time later before I discovered just how close that emergency vehicle had come.

No sooner had I wiped the relief sweat from my forehead than the telephone rang. It was the mother of Sid’s friend saying my son had used their laundry chute as a slide and gotten his leg bent under him. He was stuck solid in the middle where they couldn’t reach him so she'd called 911 and a fire engine had come to the rescue

Not only did the firemen disassemble the laundry chute, but they hung around long enough to calm the panicked boys and give them a lesson on safety.

"Beach Buddies" 16 x 20 mixed media on canvas

We’re all guilty of putting ourselves in a tight spot when we’re in a time crunch. Sometimes, like my son, we take too many risks or we’re simply in the wrong place at the wrong time. There’s only one way out of messes like that. Change the terms or the conditions. If that’s not possible, make the best of working with what we have.

If you’re stuck with an impossible deadline, explain to your buyer why it is impossible to meet it. If you wait until the deadline passes and then break the news, you’re likely to come across as someone who can’t keep their word, or worse undependable. If you break it to them early on, you may save face and regain their confidence.

Know your client. If this is a person you’ve never worked with before, do your homework. Ask as many questions as possible to determine their preferences and what they expect. If you’re commissioned to do a watercolor portrait, explain to them that there is very little room for alterations. Oil is malleable and, therefore, much easier to change or manipulate. Giving the customer periodic “sneak-previews” is also a way to nip dissatisfaction in the bud.

"Day Dreams" 11 x 14 oil on canvas

If you’re afraid to give the client too much say (or control), especially in the beginning; you may have to pay later. Remember how difficult it is to put on your clothes after taking a hot shower, especially in the summer when you’re as wet after your bath as you were before?

If you’re a woman, it’s almost impossible to squeeze your damp body into a girdle or that pair of skinny jeans. How many times have you flopped back on the bed to flatten your tummy and zip up the flap? That’s how a client may feel if pushed into a corner (or up a tree) and they have no say over what happens to their money which is essentially how they view “your baby.”

"Hey, Coconut, Mon!" mixed media on canvas

You see the project as your livelihood, your inspiration, your creation. But unless you bring your buyer along with you and help them see your vision, you may end up in a tight place trying to get a frustrated customer to pay for your work. 

No doubt, there are unreasonable people who make too many demands. There are times when you have to sacrifice quality to please someone else’s vanity or ego. Just make sure you don’t sacrifice a future client because of yours.

Don’t let Juried Competition turn You into a Coward

(My fellow-artist and friend, Grace, with her watercolor entry)

Entering your work in a juried competition can be intimidating, especially if you’re a self-taught artist. Almost everything you’ve drawn or painted has come from grueling trial and error, and done while comparing yourself to artists with several degrees tacked onto their names or who may have studied abroad.

Ironically, there are many successful self-taught artists. A degree doesn’t guarantee success nor does it immediately make you an artist. In either case, the same principles hold true: practice, practice, practice.

(Third Place in Juried Competition) "With These Hands -- Love" 16 x 20 OIL on canvas

One basic difference between them is that a solid art education provides a foundation that gives the artist an edge. Knowing why a painting works and understanding the building blocks of structure and execution is half the battle. In the end, success is determined by vision, skill, and persistence.

I’ve seen many discussions online about the value of juried competition. Is it worth the money, the time, and the possibility of rejection? The consensus seems to be that it’s rarely worth the money or the 35-40% commission charged for a sale. The value seems to be in promoting the name and the skill of the artist (assuming that they get in the show), and the benefits of adding a “win” to your resume. The odds of winning are somewhat better than winning a lottery, but not much.

(2nd Place Winner -- Juried Competition) "With These Hands -- Wonder" 16 x 20 OIL on canvas

Depending on the judge or juror of the show, your artwork is subject to their particular whims, likes and dislikes, and their own education and past influences. Rejection is somewhat subjective. Even in Art Leagues, I’ve found that the preferences and styles of each artist are effected by teachers in their past.

The thing that bugs me is that if we listened to these voices and followed their suggestions or objections rigidly, we’d all start dishing out artwork in the same dull way without innovation. There would be no Van Gogh’s or Salvador Dali’s; there would be no Thomas Hart Benton’s or Picasso’s.

I love what Andy Warhol said: “Art is what you can get away with!” If we’re always worried about conforming to the rules, or doing something in a particular way, art would become static.

"Fish Market" 18 x 20 Acrylic on canvas

For an artist to stand out, to be unique and to create his or her personal style then risks must be taken; experiments must be tried, rules must be broken. Aah, you say, but first you must know all the rules before they can be broken. Agreed, but the risk is that in sticking too closely to accepted forms and norms you may never get beyond the “copy cat” stage of accepted artistic behavior.

I’m a rebel in my heart of hearts. I’ve always defied fads and fashion. I’ve always created my own style because I couldn’t afford to follow current fashion. What I discovered, even in high school, was that I could create fashion trends by wearing what I had with confidence. Soon others would be wearing something similar.

"Broken" 11 x 14 mixed media on canvas SOLD (Prints available)

The same holds true for artists. Confidently create your own personal vision and you’re bound to be successful.

The Economy is getting better! Oh, Really?

Two more galleries in downtown Fort Myers are closing. The monthly Art Walk has been a huge success for shops and restaurants, but it has drawn more art admirers than buyers; a definite sign that the economy is still in a slump.

Some galleries are doing better than others. The ones located on the main thoroughfares adjacent to shops and restaurants are holding their own which indicates it’s all about location, location!

I personally have done better online than I’ve ever done in a show. The audience is larger and more widespread. When you’re in a booth on the street or a gallery, viewers and buyers must come to you. If the weather is bad your audience is limited. If you have a local fan base, you may get “sympathy” buyers who purchase a few cards or prints to butter up your ego, but token sales do not pay the rent.

My major sales have come either from commission or by contact from a buyer who has viewed my artwork online. I don’t have to haul my paintings to a site and worry about scratches or damage. I don’t have to set up a display. I don’t have to battle the wind, the heat or the rain. I’ve met some wonderful people who were looking for something specific and found me through their own personal search.

Don’t get me wrong. If the timing and location are right, I’ll battle the elements with the best of them. But if I had my druthers, I’d take selling online any day. Yes, there is something to be said for personal contact. When a buyer sees and talks with the artist before a purchase, it makes a personal connection that may lead to repeat sales and a friend. However, in our technological savvy world, emails and Skype can do the job just as well.

The most important part of any transaction comes in keeping your word and delivering what you promise. Promptness and follow through trumps the handshake of yesteryear and confirms your professionalism. Then as now, quality still holds the key to repeat business and devoted followers.